Showing posts with label Chris. Show all posts
Showing posts with label Chris. Show all posts

Sunday, November 18, 2012

Media Decoder Blog: Wired Magazine's Editor, Chris Anderson, to Step Down

Chris Anderson, who is leaving as the editor of Wired magazine, in 2011 with one of his airplane drones.Kevin Moloney for The New York Times Chris Anderson, who is leaving as the editor of Wired magazine, in 2011 with one of his airplane drones.

Chris Anderson, the editor in chief of Wired magazine, is leaving to devote more time to the drone company he has been developing.

Mr. Anderson, who joined Wired in 2001, said on Friday that he would leave by the end of the year to work full time on running his start-up, 3D Robotics, which is based in San Diego. According to the company’s Web site, it designs personal drones for private customers.

“This is an opportunity for me to pursue an entrepreneurial dream,” Mr. Anderson said in a statement. “I’m confident that Wired’s mission to influence and chronicle the digital revolution is stronger than ever and will continue to expand and evolve.”

In an interview in December with Tabitha Soren for Bloomberg News, Mr. Anderson said he had been working on the company for three years. He said that he expected there would be plenty of demand in the private market for drones and that they ultimately could replace the more costly helicopters.

Mr. Anderson said he used a drone to check out the Google campus. Drones, he said, “don’t get bored. They don’t charge overtime. They’re not unionized.”

Wired has had some growth in advertising dollars and a steady rise in circulation as other magazines have been struggling. Anderson told Bloomberg that his company was profitable by its third year.

“We sell products for more than they cost,” said Mr. Anderson.

Thursday, October 11, 2012

Advertising: Business-Themed Ads Help Ruth’s Chris Lure Women

But somehow through this chatter about rich, indulgent food, the protein-rich steak has been spared. It’s the beefy luxury that some women will allow themselves. Still, many shy away from clubby steakhouses, especially dining rooms dominated by men. That’s why Ruth’s Chris Steak House, a Winter Park, Fla.-based company with 134 restaurants worldwide, is taking a two-tiered approach to draw women in.

This spring, the company started advertising in editions of Marie Claire@Work and hosting a speaker series for women about entrepreneurship in collaboration with Marie Claire.

On Sept. 19, 25 Marie Claire subscribers were invited to the Ruth’s Chris steakhouse in Chicago. The event featured appetizers and Veuve Clicquot cocktails, a short introduction to the story of Ruth’s Chris steakhouse and a conversation with Jennifer Gilbert, the chief executive of Save the Date, who talked about entrepreneurship. It ended with a networking session, more cocktails and a raffle for a Ruth’s Chris steakhouse gift card.

“It’s really around building awareness of the brand and driving awareness to the brand,” said Cheryl J. Henry, chief branding officer and senior vice president of the Ruth’s Hospitality Group, Inc.

•

As part of the strategy, Ruth’s Chris added to its menu a wider variety of cocktails, like pomegranate martinis and strawberry basil gimlets, and smaller sharing plates. (The seared ahi tuna has been a best seller.)

In one of the advertisements, two women enjoy cocktails at what looks like a steakhouse bar. In another, images of Ruth Fertel, the founder of Ruth’s Chris steakhouse, are placed next to speakers from the series, like Alexis Maybank, co-founder of the Gilt Groupe. The advertisement says the speaker series “celebrates today’s female entrepreneurs who have turned their passions into profit.”

Executives with Ruth’s Chris said they felt that more women had been drawn to their restaurants compared with other steakhouses partly because of the company’s roots. Ms. Fertel, a single working mother, bought the Chris Steak House in New Orleans in 1965 by mortgaging her home, and then hired other working mothers.

Ms. Henry said the restaurant now wanted to target its “next generation of diners,” which she said included “a younger female audience.” To achieve that, the restaurant’s advertising agency, Merkley & Partners, a unit of the Omnicom Media Group, suggested that it advertise in Marie Claire@Work.

From that advertising relationship grew a plan for seminars. Ruth Chris found its guests through Marie Claire subscribers. Joanna Coles, Marie Claire’s former editor in chief, who recently moved over to run Cosmopolitan, said it was a natural partnership.

“Women only eat protein and chocolate,” said Ms. Coles. “So it’s perfect, steak and chocolate mousse.”

•

Marie Claire subscribers and attendees so far have liked the approach. Catherine McCulloch Knudsen, a 48-year-old co-founder of the Altamonte Springs furniture store Canvas Interiors and a Marie Claire subscriber, was invited to a Ruth’s Chris seminar in June that featured Ms. Maybank of the Gilt Groupe. Ms. Knudsen said that she always enjoyed eating steak and would have ladies’-night dinners with her friends at steakhouses, as long as her vegan friends weren’t there.

She said she felt the event struck the right balance.

“There was no overt promotion of the steakhouse. It was a lovely event and that in itself makes you want to come back,” said Ms. Knudsen. “It’s good that they’re targeting women because women are in business. They have the money to spend.”

Ms. Coles said she welcomed any events that helped women feel more compelled to head to steakhouses.

“It’s like learning golf,” said Ms. Coles. “Every now and then you have to suck it up and be where the boys are.”

Saturday, September 22, 2012

New Jersey Governor Chris Christie Calls Law Student an ‘Idiot

The team at has an interesting opportunity for individuals looking for an in-house position with a growing tech company. If you’re interested in joining a top tech company to utilize the skills you’ve gained thus far, check out the position below.

Position: Corporate Counsel

Description: This Silicon Valley-based Technology Company is seeking to hire a Corporate Counsel with 4+ years of large firm experience. The candidate will report directly to the Senior Vice President & General Counsel and be responsible for negotiating and drafting various technology agreements; conducting due diligence for acquisitions; counseling business units regarding regulations and legal compliance matters; researching issues and drafting transactional documents where precedents may not exist; and managing outside counsel for specific transactions or company related matters as required by the General Counsel.

Location: Silicon Valley, California

This opportunity is brought to you by Lateral Link Director Brandi Barnes, a recruiter covering California. To apply for this opportunity, please register at . You can also reach out to Brandi directly via email at bbarnes@laterallink.com. If you are a Lateral Link member already, see position #8627.

Back in May 2011, we informed our readers about a lawsuit brought forward by Jacoby & Meyers, a personal injury and litigation firm made famous by its ridiculous television commercials. In that suit, the PI magnates contested an ethics rule which barred non-lawyers from being able to stake a claim in the ownership of law firms. They want lawyers to be able to run their firms like real businesses, outside investors and all.

After all, that pesky ethics rule no longer exists down under in Australia, and in England, people can now add “legal services” to their grocery lists. But as we noted in Morning Docket, “America’s Most Familiar Law Firm” took a bit of a blow in New York yesterday when one of its lawsuits challenging the ban was dismissed.

Let’s take a look at what happened….

Continue reading “New York Says ‘No’ (For Now) to Non-Lawyer Firm Ownership”

You’ve probably heard the same advice as I have about participating in meetings — speak up at least once during every meeting. Otherwise, people will wonder why you’re even there — are you engaged in the discussion? Do you even understand what’s going on? Are you nursing a hangover again? What’s the deal?

Now, some of you have absolutely no problem speaking up at meetings. In fact, maybe you’re a little too “good” at it. This post isn’t for you. For those of you who don’t realize you babble on too much in meetings, there will be a different post dedicated to the likes of you, entitled: “When Everyone in the Room Has Ceased Making Eye Contact with You, It’s Time to Shut Up.”

Others of you are shy about speaking up in larger groups, especially in front of a lot of senior people. You feel pressured to come up with something brilliant, and often end up not saying anything at all because you don’t think your ideas are worthy of public utterance. Or sometimes, you really can’t seem to think of anything to contribute….

Continue reading “Moonlighting: How Watching Game Shows Can Help You in Meetings”

Justice Scalia speaking last night at Wesleyan University.

Last night, Justice Antonin Scalia delivered the prestigious Hugo Black Lecture at Wesleyan University, speaking in the university’s Memorial Chapel before a packed house. Wesleyan is an uber-liberal school — the basis for the movie PCU, about a very Politically Correct University — and Justice Scalia’s visit was preceded by campusprotests. But I was pleasantly surprised by how respectful and appreciative the audience was of Justice Scalia’s deeply thoughtful and persuasive remarks; the protests during his speech were minor and clustered near the end.

I trekked up to Middletown from New York City to attend the lecture. What did Justice Scalia have to say? And what did the protests entail?

Continue reading “Justice Scalia Goes to Wesleyan”

New Jersey Governor Chris Christie

Much to the dismay of students, faculty, and alumni, the Camden campus of Rutgers University School of Law will soon be merging with Rowan University, and doing away with the Rutgers name. Up until now, our coverage of the pending merger has been limited to Morning Docket entries. But last night, during a town hall meeting held by New Jersey Governor Chris Christie, the debate got interesting.

In what is being referred to as “the most-heated town hall clash of the year,” Christie reportedly got into a shouting match with a current Rutgers Law – Camden student. Harsh words were exchanged, and the scene ended with the law student being escorted from the meeting by police.

Who is this law student, and what was said? Let’s delve into the details….

Continue reading “New Jersey Governor Chris Christie Calls Law Student an ‘Idiot’”

Tags: Chris Christie, Christopher Christie, Law Schools, New Jersey, Rowan University, Rutgers Law, Rutgers Law - Camden, Rutgers School of Law, Rutgers School of Law - Camden, Rutgers University School of Law, Rutgers University School of Law - Camden, William Brown

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